Communicating excellence in innovation

Please use this identifier to cite or link to this item: http://hdl.handle.net/10045/39349
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Title: Communicating excellence in innovation
Authors: Nicolau, Juan Luis | Santa María Beneyto, María Jesús
Research Group/s: Marketing | Economía Industrial y Desarrollo Local
Center, Department or Service: Universidad de Alicante. Departamento de Marketing | Universidad de Alicante. Departamento de Economía Aplicada y Política Económica
Keywords: Innovation | Awards | Communication | Signaling | Firm value
Knowledge Area: Comercialización e Investigación de Mercados | Economía Aplicada
Issue Date: Jan-2013
Publisher: Elsevier
Citation: Economics Letters. 2013, 118(1): 87-90. doi:10.1016/j.econlet.2012.09.025
Abstract: The innovation–performance relationship is well studied in the literature, but the effect of innovation-based public recognitions is underresearched. This article finds a positive effect, whose magnitude is contingent upon the firm’s growth, experience, and its service–manufacturer character.
URI: http://hdl.handle.net/10045/39349
ISSN: 0165-1765 (Print) | 1873-7374 (Online)
DOI: 10.1016/j.econlet.2012.09.025
Language: eng
Type: info:eu-repo/semantics/article
Peer Review: si
Publisher version: http://dx.doi.org/10.1016/j.econlet.2012.09.025
Appears in Collections:INV - MKT - Artículos de Revistas
INV - EIDL - Artículos de Revistas

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