Rodríguez-Sánchez, Carla, Sancho-Esper, Franco, Campayo Sánchez, Fernando
A Systematic Review of Social Marketing Interventions to Promote Pro-Environmental Behavior Using CBSM Benchmark Criteria
Rodriguez-Sanchez, C., Sancho-Esper, F.M., & Campayo-Sanchez, F. (2023). A Systematic Review of Social Marketing Interventions to Promote Pro-Environmental Behavior Using CBSM Benchmark Criteria. Business Research Proceedings, X(X), 1-3. https://doi.org/10.51300/BRP-2023-86
URI: http://hdl.handle.net/10045/134168
DOI: 10.51300/BRP-2023-86
ISSN: 
Abstract: 
Keywords:Systematic review, Community-based social marketing, Behavior change, Intervention, Pro-environmental behavior, Benchmark criteria
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info:eu-repo/semantics/conferenceObject