1. RUA

Search


Current filters:
Start a new search

Add filters:

Use filters to refine the search results.

 | 
Results 1-10 of 18.
Item hits:
Items
AccessPreviewIssue DateTitleAuthor(s)
Open accessMedina_Aguerrebere_etal_2020_RevEspComunSalud.pdf.jpg2020Stakeholders’ participation in hospitals’ branding initiatives on social media: a proposal model for building collective brandsMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Open accessMedina-Aguerrebere_etal_2022_CentralEuroJCommunication.pdf.jpg22-Sep-2022Digital Reputation Management in American Cancer Hospitals: A Proposed ModelMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_JARSS.pdf.jpg2023Building Meaningful Brands through Disseminating Artificial Intelligence-Related Content: An Essay about Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessReMedCom_13_02_21_ENG.pdf.jpg2022Online reputation management in Spanish cancer patients’ associations: a proposal modelMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Open accessMedina-Aguerrebere_etal_2022_Communication&Society.pdf.jpg3-Oct-2022Promoting Health Brands through Social Media. A Quantitative Analysis about the World’s Best Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open access2018_Gonzalez_Medina_RevEspComSalud.pdf.jpg2018Las apps en la identidad digital hospitalaria: implicaciones en la reputación y tendenciasGonzález-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Open accessGonzalez-Pacanowski_etal_2021_Hypertext-net.pdf.jpgMay-2021Optimización de la comunicación hospitalaria en redes sociales: Análisis y estrategias de engagementGonzález-Pacanowski, Antonio; Medina Aguerrebere, Pablo; Medina, Eva; López Molina, Paula
Open accessMedina-Aguerrebere_etal_2021_Zer.pdf.jpg30-Nov-2021Online Brand Management in Canadian HospitalsMedina Aguerrebere, Pablo; González-Pacanowski, Antonio; Medina, Eva
Open accessMedina-Aguerrebere_etal_2023_OnlineJCommunicMediaTech.pdf.jpg9-Feb-2023Branding cancer research institutions through social media platformsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessGonzalez_Medina_2018_RAE-IC.pdf.jpg1-Nov-2018El rol de las redes sociales en la difusión de la identidad corporativa de los hospitales españolesGonzález-Pacanowski, Antonio; Medina Aguerrebere, Pablo

Discover