INV - COSOCO - Artículos de Revistas

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Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 140
Items
AccessPreviewIssue DateTitleAuthor(s)
Open accessMedina-Aguerrebere_etal_2024_Communication&Society.pdf.jpg25-Apr-2024Promoting Hospitals’ Reputation through Smart Branding Initiatives. A Quantitative Analysis of the Best Hospitals in the United StatesMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessNavarro-Beltra_Herrero-Ruiz_2023_VISUALRev.pdf.jpg1-Feb-2023El uso de Instagram por parte de los influencers gastronómicos: semejanzas y diferencias entre los instagramers preocupados por una alimentación sana y los comidistasNavarro-Beltrá, Marián; Herrero Ruiz, Laura
Open accessMedina-Aguerrebere_etal_2024_JournalMedia.pdf.jpg22-Jan-2024The Role of Smart Technologies in French Hospitals’ Branding StrategiesMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_EstComunic.pdf.jpg31-Dec-2023Online Branding in the Healthcare Industry: A Quantitative Analysis on How the World’s Best Smart Hospitals Promote their Brands through Mobile AppsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2024_OJCMT.pdf.jpg18-Jan-2024Building smart brands through online and artificial intelligence tools: A quantitative analysis about the best hospitals in SpainMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_Zer.pdf.jpg5-Dec-2023Promoting Hospitals’ Brand Reputation through Mobile Apps. A Quantitative Analysis about the Best Hospitals in SpainMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_EJ-MEDIA.pdf.jpg8-Nov-2023Building Reputed Brands through Smart Technologies: A Quantitative Analysis of the Best Hospitals in the United KingdomMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessHernandez-Ruiz_etal_2023_RevGenInfDoc.pdf.jpg21-Jun-2023El enfoque de género en la política editorial de las revistas científicas de Comunicación de mayor impacto del Journal Citation ReportsHernández-Ruiz, Alejandra; Tortajada Giménez, Iolanda; Martínez Martínez, Inmaculada José
Open accessMedina-Aguerrebere_etal_2023_RevEspComunSalud.pdf.jpg13-Jun-2023Promoting health education through mobile apps: a quantitative analysis about the world’s best hospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_RevPanamerComun.pdf.jpg30-Jun-2023Online Reputation Management in Spanish Public Hospitals. A Quantitative AnalysisMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessEscandell-Poveda_etal_2023_Scire.pdf.jpg20-Jun-2023Técnicas digitales para el estudio de las competencias y perfiles profesionales: el caso de la oferta laboral de SEOEscandell-Poveda, Raquel; Papí-Gálvez, Natalia; Iglesias-García, Mar
Open accessMedina-Aguerrebere_etal_2023_RCR.pdf.jpg10-May-2023Managing Social Media for Making Cancer Hospitals’ Brands More Human: A Proposal Model based on a Literature ReviewMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina-Aguerrebere_etal_2023_OnlineJCommunicMediaTech.pdf.jpg9-Feb-2023Branding cancer research institutions through social media platformsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessLiteracy-difficulties-self-perception-in-advertising-students-preprint.pdf.jpg8-Feb-2023Literacy difficulties 'self-perception in advertising studentsMartín-Llaguno, Marta; Ortiz, Maria J.; Vilaplana-Aparicio, Maria J.
Open accessEscandell-Poveda_etal_2023_RevComunic.pdf.jpg28-Jan-2023Competencias profesionales en perfiles digitales: especialistas en posicionamiento webEscandell-Poveda, Raquel; Papí-Gálvez, Natalia; Iglesias-García, Mar
Open accessGonzalez_Medina_2018_RAE-IC.pdf.jpg1-Nov-2018El rol de las redes sociales en la difusión de la identidad corporativa de los hospitales españolesGonzález-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Open accessGonzalez_Medina_2014_BiD_cat.pdf.jpgDec-2014Tendències de les publicacions informatives cientificomèdiques en l'era 2.0González-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Open accessVilaplana-Aparicio_etal_2023_Systems.pdf.jpg26-Dec-2022Communication and Transparency of Innovation: The Case of the Valencian Community (Spain)Vilaplana-Aparicio, Maria J.; Martín-Llaguno, Marta; Iglesias-García, Mar
Open accessMedina-Aguerrebere_etal_2023_JARSS.pdf.jpg2023Building Meaningful Brands through Disseminating Artificial Intelligence-Related Content: An Essay about Cancer HospitalsMedina Aguerrebere, Pablo; Medina, Eva; González-Pacanowski, Antonio
Open accessMedina_etal_2022_IJLRHSS.pdf.jpg2022The impact of social realism in French and Russian literature on social law in Europe: Dostoyevsky and Hugo. What is the impact of Dostoyevsky's and Hugo's works of social realism on social laws in Europe?Medina, Eva; González-Pacanowski, Antonio; Medina Aguerrebere, Pablo
Collection's Items (Sorted by Submit Date in Descending order): 1 to 20 of 140