Communication and Transparency of Innovation: The Case of the Valencian Community (Spain)

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Title: Communication and Transparency of Innovation: The Case of the Valencian Community (Spain)
Authors: Vilaplana-Aparicio, Maria J. | Martín-Llaguno, Marta | Iglesias-García, Mar
Research Group/s: Investigación en Comunicación Audiovisual (ICOMAV) | COSOCO (Comunicación y Sociedad del Conocimiento) | Salud Pública | Comunicación, Alimentación y Consumo (FOODCO)
Center, Department or Service: Universidad de Alicante. Departamento de Comunicación y Psicología Social
Keywords: Communication | Dissemination | Innovation | R&D&I | Public aid | Subsidies
Issue Date: 26-Dec-2022
Publisher: MDPI
Citation: Vilaplana-Aparicio MJ, Martín-Llaguno M, Iglesias-García M. Communication and Transparency of Innovation: The Case of the Valencian Community (Spain). Systems. 2023; 11(1):9. https://doi.org/10.3390/systems11010009
Abstract: Receiving public support for the development of research, development, and innovation (R&D&I) projects means assuming the obligation to comply with the communication and transparency requirements established by state and European regulations. This study presents the assessment of the required measures and their impact made by beneficiary companies based on a questionnaire to 56 institutions that have received a grant through the Valencian Institute for Business Competitiveness (IVACE). Although the companies are inclined towards transparency and value positively the dissemination actions requested, the information they publish is limited and superficial, the improvement that the innovation will bring to society is not disseminated, and hardly any use is made of social networks. It would be very useful for the managing bodies to increase their support to companies that do not have specialised communication staff in order to multiply their impact. In general, communicating the importance of investing in innovation, in addition to a demand for social responsibility and transparency, is also an opportunity for both communication professionals and scholars.
URI: http://hdl.handle.net/10045/130825
ISSN: 2079-8954
DOI: 10.3390/systems11010009
Language: eng
Type: info:eu-repo/semantics/article
Rights: © 2022 by the authors. Licensee MDPI, Basel, Switzerland. This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY) license (https://creativecommons.org/licenses/by/4.0/).
Peer Review: si
Publisher version: https://doi.org/10.3390/systems11010009
Appears in Collections:INV - COSOCO - Artículos de Revistas
INV - ICOMAV - Artículos de Revistas
INV - SP - Artículos de Revistas
INV - FOODCO - Artículos de Revistas

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