Browsing by Author Nicolau, Juan Luis

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Open accessTema 1.pdf.jpg31-Jan-2011Marketing Turístico (Curso 2011-2012)Nicolau, Juan Luis
Open access2005_JL_Nicolau_IVIE_wpec.pdf.jpgSep-2005Modelización de un proceso de elección secuencial en cuatro etapas del consumidor turistaNicolau, Juan Luis
Open accessNicolau_etal_2024_IntJHospitalityManag.pdf.jpg13-Sep-2024A motivation-based study to explain accommodation choice of senior tourists: Hotel or AirbnbNicolau, Juan Luis; Rodríguez-Sánchez, Carla; Ruiz Moreno, Felipe
Open accessCampayo-Sanchez_etal_2024_TourismManag.pdf.jpg29-Aug-2024Navigating market waves: How CEO political ideology shapes the currents of innovation-induced tourism valueCampayo Sánchez, Fernando; Mas-Ruiz, Francisco; Nicolau, Juan Luis
Open access2008_JL_Nicolau_IVIE_wpec.pdf.jpgMay-2008The negative effects of failed service recoveriesCasado-Díaz, Ana B.; Nicolau, Juan Luis; Mas-Ruiz, Francisco
Open access2006_JL_Nicolau_IVIE_wpec.pdf.jpgNov-2006A new marketing segmentation approach based on marginal individual utilities: applying CRM is not a chimera anymoreNicolau, Juan Luis; Mas-Ruiz, Francisco
Open accessCampayo-Sanchez_Nicolau_2024_TourismEcon_final.pdf.jpg24-Sep-2024Optimizing control variable selection with algorithms: Parsimony and precision in regression analysisCampayo Sánchez, Fernando; Nicolau, Juan Luis
Open access2006_JL_Nicolau_Revista_ESIC.pdf.jpgMar-2006Papel moderador de las motivaciones en el efecto de los precios de los destinos turísticosNicolau, Juan Luis; Mas-Ruiz, Francisco
Open access2001_JL_Nicolau_IVIE_wpad.pdf.jpgApr-2001Parametric & nonparametric approaches to event studies: an application to a hotel’s market valueNicolau, Juan Luis
Open accessPráctica 1 Tema 1.pdf.jpg1-Feb-2011Prácticas de Marketing Turístico (Curso 2011-2012)Nicolau, Juan Luis
Open access2017_Wang_Nicolau_IJHM_final.pdf.jpgApr-2017Price determinants of sharing economy based accommodation rental: A study of listings from 33 cities on Airbnb.comWang, Dan; Nicolau, Juan Luis
Open access2012_Masiero_Nicolau_Tourism-Economics.pdf.jpgAug-2012Price sensitivity to tourism activities: looking for determinant factorsMasiero, Lorenzo; Nicolau, Juan Luis
Open access2008_JL_Nicolau_Revista_ESIC.pdf.jpgSep-2008Proceso cuatrietápico de elección del turistaNicolau, Juan Luis
Open access2004_JL_Nicolau_EPUM.pdf.jpgSep-2004Proceso de decisión jerárquico del turistaNicolau, Juan Luis; Mas-Ruiz, Francisco
Open access1999_JL_Nicolau_Direccion_y_Organizacion.pdf.jpgSep-1999Relación de los patrones de planificación y de conducta de exportación sobre los resultadosRuiz Moreno, Felipe; Nicolau, Juan Luis; Mas-Ruiz, Francisco
Open access2000_JL_Nicolau_IVIE_wpec.pdf.jpgJun-2000Rivalidad en el mercado español de depósitos bancarios: la teoría de los grupos estratégicosNicolau, Juan Luis; Ruiz Moreno, Felipe; Mas-Ruiz, Francisco
Open accessSellers_Nicolau_2023_JHospitTourRes_final.pdf.jpg22-Jul-2021Satisfaction and Expenditure in Wineries: A Prospect Theory ApproachSellers Rubio, Ricardo; Nicolau, Juan Luis
Open accessCampayo-Sanchez_etal_2024_IntJHospitalityManag.pdf.jpg14-Nov-2024Setting the Course: CEO Beliefs as the North Star in the Hotel-OTA RelationshipCampayo Sánchez, Fernando; Sharma, Abhinav; Mas-Ruiz, Francisco, et al
Open access2017_Nicolau_Santa-Maria_etal_TourEcon_final.pdf.jpg2017Sports results creating tourism value: Rafael Nadal’s tennis match points worth €12,000,000Nicolau, Juan Luis; Santa María Beneyto, María Jesús
Open access2004_JL_Nicolau_IVIE_wpad.pdf.jpgFeb-2004Stochastic choice analysis of tourism destinationsNicolau, Juan Luis; Mas-Ruiz, Francisco