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Browsing by Author Nicolau, Juan Luis
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Showing results 12 to 31 of 77
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Issue Date
Title
Author(s)
Sep-2001
La calidad y su impacto sobre la rentabilidad y la volatilidad
Sellers Rubio, Ricardo
;
Nicolau, Juan Luis
Jun-2013
Celebrity endorsers' performance on the “ground” and on the “floor”
Nicolau, Juan Luis
;
Santa María Beneyto, María Jesús
Jun-2016
Choice behaviour in online hotel booking
Masiero, Lorenzo
;
Nicolau, Juan Luis
Jan-2013
Communicating excellence in innovation
Nicolau, Juan Luis
;
Santa María Beneyto, María Jesús
2010
Contribution of individual to collective brands
Nicolau, Juan Luis
;
Mas-Ruiz, Francisco
Sep-2015
A demand-driven analysis of tourist accommodation price: A quantile regression of room bookings
Masiero, Lorenzo
;
Nicolau, Juan Luis
;
Law, Rob
2016
La demanda y los mercados turísticos
Sellers Rubio, Ricardo
;
Nicolau, Juan Luis
May-2015
Detecting Free Riders in Collective Brands through a Hierarchical Choice Process
Nicolau, Juan Luis
;
Mas-Ruiz, Francisco
Nov-2014
Determinant factors of senior tourists’ length of stay
Alén, Elisa
;
Nicolau, Juan Luis
;
Losada, Nieves
, et al
Dec-2009
Determinantes de la motivación cultural en la elección de destinatarios: el caso español
Nicolau, Juan Luis
Nov-2017
Determinants of advanced booking
Nicolau, Juan Luis
;
Masiero, Lorenzo
Apr-2015
Differentiated effect of advertising: Joint vs. separate consumption
Park, Sangwon
;
Nicolau, Juan Luis
2014
The differentiated effects of CSR actions in the service industry
Casado-Díaz, Ana B.
;
Nicolau, Juan Luis
;
Ruiz Moreno, Felipe
, et al
2013
Direct versus indirect channels: Differentiated loss aversion in a high‐involvement, non‐frequently purchased hedonic product
Nicolau, Juan Luis
Dec-2006
Does the consumer’s variety-seeking behavior condition the willingness to travel further?
Nicolau, Juan Luis
2011
El efecto de la participación en actividades de ocio sobre la influencia de la distancia en la elección de destinos
Nicolau, Juan Luis
Mar-2013
The effect of innovation on hotel market value
Nicolau, Juan Luis
;
Santa María Beneyto, María Jesús
25-Feb-2022
The effect of movie and television placements
Sharma, Abhinav
;
Nicolau, Juan Luis
;
Mas-Ruiz, Francisco
29-Dec-2023
The Effect of Tangible Promotions on an Intangible Environment
Sharma, Abhinav
;
Santa María Beneyto, María Jesús
;
Nicolau, Juan Luis
Sep-2018
Effects of Distance and First-Time Visitation on Tourists’ Length of Stay
Nicolau, Juan Luis
;
Zach, Florian J.
;
Tussyadiah, Iis P.