Does the consumer’s variety-seeking behavior condition the willingness to travel further?

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dc.contributor.authorNicolau, Juan Luis-
dc.contributor.otherUniversidad de Alicante. Departamento de Marketinges
dc.identifier.citationNICOLAU, Juan Luis. “Does the consumer’s variety-seeking behavior condition the willingness to travel further?”. Working Papers (Instituto Valenciano de Investigaciones Económicas). WP-EC 2006-17es
dc.description.abstractThe objective of this study is to test the effect of the consumer’s variety-seeking behaviour on the distance the tourist is prepared to travel; that is, his/her willingness to travel further. The empirical application is carried out in Spain in a context with 26 destinations, by applying Mixed Logit Models. The results evidence that the variety-seeking behaviour reduces the dissuasive effect of
dc.description.abstractEl objetivo del presente estudio es contrastar el efecto del comportamiento “búsqueda de variedad” en la distancia que el turista está dispuesto a realizar; es decir, su predisposición a viajar más o menos lejos. La aplicación empírica se desarrolla en España en un contexto de 26 destinos, aplicándose un Modelo Logit Mixto. Los resultados evidencian que la “búsqueda de variedad” reduce el “efecto disuasivo” de la
dc.description.sponsorshipThis study has benefited from a “Turismo de España” grant from the Secretary of State for Commerce and Tourism of the Ministry of Economy for the realisation of the Doctoral thesis, which was awarded to the
dc.publisherInstituto Valenciano de Investigaciones Económicases
dc.subjectTourism marketinges
dc.subjectVariety-seeking behavioures
dc.subjectMixed logit modeles
dc.subjectMarketing turísticoes
dc.subjectBúsqueda de variedades
dc.subjectModelo logit mixtoes
dc.subject.otherComercialización e Investigación de Mercadoses
dc.titleDoes the consumer’s variety-seeking behavior condition the willingness to travel further?es
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